Now Nvidia is one of those companies. Although there was a controversy over the tech giant when purchasing the UK chip firm ARM last year, it appears that Jensen Huang and his team are raising money while showcasing its own technology in one of the biggest games around.

A recent record says that Nvidia has introduced a Minecraft festive winter wonderland event which shows off the company’s own ray-tracing capabilities. The new winter map, which was created by prolific creator Ushio Tokura, also known as Dr Bond, is set in three snow globes. Those globes are featuring all the stuff that many people associate with this time of the year. Not only that but players will be able to meet a blocky Santa who comes with some presents which are actually quests. The main aim of the event is to raise money for London’s Great Ormond Street children’s hospital.

Gaming industry changed really fast. If some years ago games were some kind of “tool” which helped people relax from their hard day, or captivated people’s attention and curiosity, now games mean much more for people and the world. Now fundraising and video games are inextricably linked together.

This year a UK gaming charity raised approximately $85,000 for different kinds of important causes across the country. Also, the Games Done Quick events have also helped by raising millions over the past years for all kinds of worthy causes. Now, the Minecraft event is taking place via Nvidia and it is open to offerings from anyone, with a donation page now live on Tiltify.

Coupled with the charitable event, Nvidia is also focused on launching a series of hardware products in the next year. For example the RTX 3090 Ti, which is about to be rolled out in January. However, let’s keep in mind that the pairing between Nvidia and Microsoft is not only for showing the RTX tech off, but mostly for supporting London’s children’s hospital.

Since November 9, 2020, the Facebook cofounder and CEO, who is worth $127 billion, has unloaded shares nearly every business day, according to filings to the Securities and Exchange Commission. Overall, he’s sold 9.4 million shares, worth $2.8 billion, over the past eight months through Wednesday. About 90% of the sales were made by his philanthropic and advocacy organization, the Chan Zuckerberg Initiative (CZI). A smaller portion—roughly $200 million after taxes, per Forbes’ estimates—went into his own pockets. Zuckerberg, who is the world’s fifth richest person, has now winnowed his stake in Facebook to about 14%, down from 28% at the time of the company’s IPO.

Since Facebook went public in May 2012, Zuckerberg and CZI have sold more than 132 million shares of the social media giant, worth nearly $15 billion in total. Of that, he has personally pocketed around $2.1 billion after taxes, Forbes estimates. Zuckerberg began consistently selling Facebook stock in 2016, the year after he and his wife Priscilla Chan established CZI. At the time, the couple penned a letter to their unborn daughter, pledging to give 99% of their Facebook shares over their lifetimes toward areas such as education and curing diseases; the shares were worth $45 billion then. Zuckerberg and CZI’s sales reached a peak in 2018, when they offloaded $5.3 billion worth of shares—the vast majority through CZI.

But Zuckerberg ceased selling in November 2019, only making a single donation through CZI of 204,700 shares worth $60 million last year to the Silicon Valley Community Foundation (SVCF), a Mountain View, California-based nonprofit that among other things operates charitable donor-advised funds. As of 2018, Zuckerberg and Chan had donated nearly $2 billion worth of Facebook shares to SVCF.