Microsoft has incorporated the technology behind ChatGPT into its Power Platform, which allows users to develop apps with little or no programming, the latest integration of artificial intelligence into the company’s products.

Big tech companies from Alphabet to Baidu are accelerating the integration of generative artificial intelligence – a technology that has gained popularity for its ability to generate human-like responses to text queries – into their offerings.

Microsoft announced that its line of business intelligence and application development tools within the Power Platform, including Power Virtual Agent and AI Builder, has been updated with the new capabilities.

The Power Virtual Agent chatbot creation tool can now connect to a company’s internal resources to generate weekly report summaries and customer inquiries.

Microsoft has also added generative artificial intelligence capabilities to AI Builder, which allows enterprises to automate workflows, and released a new version of its Dynamics 365 business management platform based on the technology.

Dynamics 365 Copilot is the latest version of Microsoft’s tool and includes a number of sales, customer service and marketing applications, integrates AI to automate certain tasks, such as collecting and analysing data or creating an email campaign, among other capabilities.

So far, the company has announced AI updates for its popular Windows operating system and Bing search engine, but not yet for the Office productivity suite, which includes Word and Excel.